IDMAN

CLIENT NAME

YEAR

THE CHALLENGE

THE SOLUTION

IDMAN

2025

As an emerging nonbinary singer-songwriter, IDMAN wanted to make a significant impact with her debut project Risk in Spring 2023. The challenge was to amplify her unique musical style and message, ensuring her voice resonates across the industry and her dynamic talent is recognized.

We strategically positioned IDMAN across a range of music, cultural, lifestyle, and fashion platforms to effectively communicate her interests and overarching artistic narrative with a comprehensive ROLLOUT STRATEGY. This approach led to notable PRESS coverage in major outlets like Elle, Billboard, BET, V Magazine, NPR, Complex, and more – successfully establishing IDMAN's influence in popular culture and foundation in music.

STATISTICS

EARNED MEDIA

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