K-SWISS

 
 

CLIENT NAME

YEAR

 

THE CHALLENGE

 

THE SOLUTION

1964 AGENCY

2025

 

K-Swiss wanted to gain awareness for its collaboration and pop-up event with famed Chicago sneaker shop, Leaders 1354.

 

1964 Agency created a PR STRATEGY that included highlighting INFLUENCERS wrangled and on-site interviews with top-notch sneaker outlets, which resulted in lengthy profile pieces. We also coordinated the attendance and SOCIAL CONTENT for a host of top-tier influencers to further amplify the event.

 
 
 
 

EARNED MEDIA

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MEDIA PARTNERSHIP

 

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