MARK ANTHONY GREEN
CLIENT NAME
YEAR
THE CHALLENGE
THE SOLUTION
1964 AGENCY
2025
Green sought to debut an art exhibit that would expand his artistic footprint and establish himself as a multifaceted creator capable of bridging art and fashion.
1964 Agency developed a strategy blending creative marketing, strategic brand partnerships, and media outreach. Collaborations with brands like Dream South Beach, POPPINGTON, CÎROC, Heineken, and Guinness boosted the exhibition’s experiential impact, while targeted press secured features in The New York Times, WWD, Complex, Page Six, and more.
These efforts elevated Green’s profile, leading to three acclaimed Art Basel Miami shows attended by A$AP Rocky, Kylie Jenner, Joe Jonas, Lilly Collins, Lil UZI, Virgil Abloh, and others—cementing his reputation at the intersection of art, fashion, and culture.
EARNED MEDIA
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MEDIA PARTNERSHIP
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